Your Business on WhatsApp. Replying 24/7. Powered by AI.
ForwardChat handles your customer WhatsApp messages instantly — answering questions, taking bookings, recognizing product photos, and sharing info — so you don't have to. Built for Malaysian businesses.
No coding needed · Setup in 1 day · Cancel anytime
Sound Familiar?
Missed Messages
Customer WhatsApp at 11pm. You reply at 9am. They’ve already gone to your competitor.
Repetitive Questions
‘What time you open?’ ‘Got parking?’ ‘Menu ada apa?’ — answering the same questions 50 times a day.
Staff Can’t Keep Up
Your team is busy serving customers. WhatsApp messages pile up. Leads go cold.
What if every WhatsApp message got an instant, accurate reply — without you lifting a finger?
Meet ForwardChat
AI that knows your business as well as you do
ForwardChat connects to your WhatsApp Business number and uses advanced AI to reply to your customers naturally. It knows your menu, your prices, your operating hours, your booking rules — everything. And it talks to your customers the way a friendly staff member would — in BM, English, Chinese, and more.
Instant Replies, 24/7
Every message gets a reply in under 5 seconds. Even at 3am. Even on public holidays.
Knows Your Business
Configure your menu, services, hours, and FAQ once. The AI references it all automatically.
BM, English, Chinese & more
Your customer writes ‘boss, esok kau buka pukul berapa?’ — the AI understands and replies naturally.
Human Takeover Anytime
Complex issue? The AI flags it and your team takes over seamlessly from the dashboard.
Everything You Need to Automate WhatsApp
Smart AI Conversations
Not a keyword bot. Real AI that understands context, remembers the conversation, and replies naturally.
Admin Dashboard
See all conversations, customer details, and analytics in one place. Reply manually when needed.
Business Settings Panel
Update your menu, hours, booking rules, and FAQ anytime. The AI updates instantly — no coding required.
Escalation Alerts
When the AI can’t handle something, it alerts you via WhatsApp and dashboard. Never miss a critical enquiry.
Conversation Analytics
Track message volume, peak hours, most-asked questions, and response times. Know your customers better.
Message Templates
Send follow-ups and promotions using WhatsApp-approved templates. Stay compliant with Meta’s rules.
Image Recognition
Customer sends a product photo? The AI identifies it and responds with details, pricing, and availability. Available on Growth and Pro plans.
See a Product? Snap It. AI Knows It.
Customers send a photo on WhatsApp — the AI instantly identifies the product and responds with name, price, and availability.
AI Image Recognition
Product identified in 1.2s
How Image Recognition Works
Customer sends a product photo via WhatsApp
AI analyzes the image and matches it to your catalogue
Instant reply with product details, pricing, and availability
Product Identification
AI recognizes products from photos and instantly provides details, pricing, and availability.
Visual Catalogue
Customers snap a photo of what they want — no need to describe it or scroll through menus.
Smart Recommendations
AI suggests similar items, complementary products, or current promotions based on the image.
ForwardChat vs Hiring a Customer Service Staff
| Feature | Hire Staff | ForwardChat |
|---|---|---|
| Monthly cost | RM2,000-3,000 | From RM399 |
| Available hours | 8-10 hours/day | 24/7/365 |
| Response time | Minutes to hours | Under 5 seconds |
| Handles multiple chats | 1-3 at a time | Unlimited |
| Language capability | Depends on staff | BM, English, Chinese & more |
| Sick leave / MC | Yes | Never |
| Training time | 1-2 weeks | 1 day setup |
| Consistent quality | Varies | Always consistent |
ForwardChat doesn't replace your team — it handles the repetitive questions so your team can focus on what matters.
Trusted by Malaysian Businesses
Built by Forward Genix
10+ years enterprise development
Powered by Claude AI
Anthropic — trusted by Fortune 500
Official WhatsApp API
Meta Cloud API partner
AWS Infrastructure
Enterprise-grade reliability
Ready to Automate Your WhatsApp?
Join Malaysian businesses already using AI to serve their customers better.
Free consultation · No credit card required · Setup in 1 day